A simpler way to talk mortgage

Roof removes the friction for your new customers to start the financing conversation.

Replace long application forms with conversations

Roof enables you to start a conversation with your future customers right, from your website.

Lead qualification on autopilot

Roof automatically qualifies mortgage leads so you can save time and focus on the serious customers.

Client nurturing that doesn't require work

Roof automatically nurtures your prospects with mortgage content that gets them excited to take the next step.

Get all the insights you need to lend smarter

Roof gathers all the information you need so you can make smarter decisions.

What makes Roof special

Fully autonomous

Bots are completely autonomous and keep learning from interactions with your customers.

Works 24/7

Bots work around the clock to qualify leads, nurture clients and generate revenue, even when you're asleep.

Omni-channel support

Roof uses multiple contact channels for your customers to reach out and engage with you including chat, email, text and social.

Integrates with your tools

Roof works well with the tools you use everyday, including your CRM, lead router and more.

How Roof can help you scale your business.

Convert Visitors

Qualify leads automatically and close more deals around the clock with bots.

Scale Customer Service

Help customers in real-time with automation and self-service support.

Boost Engagement

Engage visitors and delight customers with personalized content on and off the website.

Grow Affiliate Revenues

Deliver the most relevant offers from your affiliates and turn every interaction profitable.